WordPress plug-ins 'can help engage audience'

WordPress is a popular content management system which offers over 4,000 plug-ins to help businesses and individuals expand and customise their blogs, it has been noted.

An article for IDG Connect stated that businesses which want to improve their search engine ranking can write keyword-laden headlines and always direct the content of their blog to their target audience.

It also suggested that the Subscribe to Comments plug-in be used to improve the attractiveness of a blog. The best WordPress authors engage with their audience.

"You want to cultivate and respond to your readers' comments and a good way to promote discussion is to make it as easy as possible for readers to reply to your posts," the resource asserted.

WordPress's comments plug-in means that many visitors to a site will not leave without an answer to their questions and the feature allows conversation between the readers, as well as the blogger and readers.

The latest WordPress version - 2.8.1 Beta 2 - has been described by the content management system as faster to use.

Written by Debra Hastings-Henry