New WordPress plugin unveiled

Companies that use WordPress to boost their web presence could benefit from a new plugin application created for the website.

MailChimp has developed the free Analytics360 Plugin software to display tracking data from a range of sources in a company's dashboard on the custom web hosting solution.

It is hoped the application will allow WordPress users to identify which types of blog articles are most likely to drive traffic to their website, as well as how visits are linked to the publication of a post.

Ben Chestnut, co-founder of MailChimp, said: "Bringing WordPress and Google Analytics together is like mixing peanut butter with chocolate.

"A natural fit and perfect to the tastes of power bloggers."

It was recently confirmed that new open source software that allows BlackBerry users to edit their WordPress blogs has been launched.

Written by Chris Ball