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Email Marketing News

Marketers 'must monitor email output'
Email marketers have been urged to pay close attention to their output, in order to keep their internet service provider on-side.
18 March 2010
Using multiple marketing channels is vital
Using an array of digital marketing techniques is essential if businesses are to effectively connect with their customers.
17 March 2010
Email marketing is a 'lifelong brand statement'
Email marketing messages are more than just a disposable promotional device.
17 March 2010
Social media 'complementing other marketing channels'
Integrating social media with email marketing and other channels can be a formula for success, it has been claimed.
17 March 2010
Combining email marketing and direct mail can 'increase reach'
Email marketing should be used in conjunction with traditional, non-digital marketing if it is to have a significant impact.
16 March 2010